Privacy policy
Gumrixo is operated by Lu'an Chuanzhenyinxian Apparel Co., Ltd.
This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit gumrixo.com, make a purchase, contact us, or otherwise interact with our store.
Our store offers everyday essentials and car accessories.
Information We Collect
Depending on how you interact with us, we may collect:
• Contact information, including your name, email address, telephone number, and billing and delivery addresses.
• Order information, including purchased items, selected options, payment status, transaction references, delivery details, and return or refund records.
• Customer service information, including messages and supporting information you choose to provide.
• Technical and usage information, including IP address, browser type, device information, pages viewed, referral information, and interactions with our website.
• Cookie identifiers and advertising-related information where the relevant technologies are enabled and permitted.
Payment details are handled by the payment services offered at checkout. The information available to us depends on the payment method and provider.
How We Receive Information
We receive information directly from you, automatically through website technologies, and from service providers involved in operating the store, processing payments, delivering orders, or supporting enabled analytics and advertising services.
How We Use Information
We use personal information to:
• Process payments and fulfill orders.
• Send order, shipping, return, and refund communications.
• Answer enquiries and provide customer support.
• Maintain and improve website functionality.
• Detect and investigate fraud, abuse, and security incidents.
• Measure website and advertising performance where permitted.
• Send marketing communications where you have subscribed or another permitted basis applies.
• Maintain business records and meet applicable obligations.
Where a legal basis is required, processing may rely on performing a contract, meeting legal obligations, legitimate interests where permitted, or consent.
Cookies and Similar Technologies
Our website uses cookies and similar technologies for functions such as maintaining a shopping session, remembering preferences, supporting security, and operating checkout.
Where enabled, analytics and advertising technologies may also measure visits, purchases, campaign performance, and interactions with our store.
Where consent is required for optional technologies, those technologies should operate only after the required consent has been obtained.
You can manage available preferences through the privacy or cookie controls displayed on the website. You can also use browser settings to restrict or delete cookies. Some restrictions may affect website functionality.
Service Providers and Disclosures
We disclose information as necessary to providers supporting our store, including Shopify, payment processors, delivery and fulfillment providers, customer support providers, and enabled analytics and advertising partners.
Information disclosed depends on the service involved and may include contact details, order information, delivery information, device identifiers, and website activity.
We may also disclose information where necessary to comply with law, respond to a valid legal request, protect rights and security, or carry out a business transaction subject to appropriate protections.
Shopify
Our store is hosted on Shopify. Shopify processes personal information to provide and support its services and may process information for its own purposes as described in its privacy policies.
For information about Shopify’s practices, visit:
https://www.shopify.com/legal/privacy
AppLovin and Advertising
Where AppLovin advertising technology is enabled on our website, AppLovin may collect or receive information such as device and cookie identifiers, IP address, browsing activity, and purchase or conversion events.
This information may be used for advertising delivery, attribution, campaign measurement, fraud prevention, and advertising optimization, subject to applicable requirements and your available choices.
For more information about AppLovin’s collection and use of your information visit: https://legal.applovin.com/privacy/.
Marketing Choices
You can unsubscribe from promotional emails using the unsubscribe option provided in those messages or by contacting us.
Order confirmations, delivery updates, and other necessary service communications may continue after you unsubscribe from marketing.
Your Privacy Rights
Depending on your location and applicable law, you may have rights to request access, correction, deletion, or a copy of your personal information.
You may also have rights to restrict or object to certain processing, withdraw consent, or opt out of certain advertising-related disclosures or uses.
Certain advertising activities may be treated as a sale, sharing, or processing for targeted advertising under applicable privacy laws. Where those rights apply, you may request an opt-out.
To make a request, email service@gumrixo.com.
We may need to verify your identity before completing a request. Where applicable, an authorized agent may submit a request with appropriate authorization.
We will not discriminate against you for exercising applicable privacy rights. Where an appeal right applies, you may contact us to appeal our response.
You may also complain to the relevant privacy regulator.
Global Privacy Control
Where required by applicable law, we will recognize supported Global Privacy Control signals as requests to opt out of relevant sale, sharing, or targeted advertising activities for the browser or device sending the signal.
International Processing
Our business is operated from China, and our service providers may process information in other countries.
Where required, we use appropriate safeguards for international transfers.
Data Retention
We retain personal information for as long as reasonably necessary for the purposes described in this policy, including fulfilling orders, resolving disputes, maintaining records, and meeting applicable obligations.
Retention periods vary according to the information involved and the reason it is held.
Security
We use reasonable measures to protect personal information. No website, transmission method, or storage system can be guaranteed completely secure.
Audience
Our store is intended for adult shoppers. We do not knowingly collect personal information from children below the age at which applicable law requires parental authorization without that authorization.
If you believe such information has been provided to us, contact us so we can investigate.
Policy Changes
We may update this policy to reflect changes to our practices or applicable requirements. Material changes will be communicated where required.
Contact
Operated by:
Lu'an Chuanzhenyinxian Apparel Co., Ltd.
Email:
service@gumrixo.com
Customer Service Phone:
+1 5702571890
Registered Address:
Within Lu'an Kaidisidun Apparel Co., Ltd.,
Dingji Town, Yu'an District,
Lu'an, Anhui, China